before , the reporter learned from the Hisense Kelon, the overseas market in 2011 continued its rapid growth, substantial growth in export orders, including air-conditioning products in January, February orders were up 73%and 40%, refrigerators larger orders also showed an increase.

Hisense Kelon International Marketing department, told reporters, "just past 2010, Hisense Kelon overseas market is fast and steady development trend, as of 2010, 9 mid-May, sales to overseas markets over the full year 2009 total exports, overseas markets, total sales rose nearly 40%. especially in the export of independent brands, was especially prominent, the total sales of own-brand sales Jinsan Cheng. "

from China Customs statistics also show: from January to November 2010, Hisense Kelon refrigerator stable industry exports two- , air-conditioning products exports up 57.1%year on year growth, strong growth momentum.

the trade, the RMB appreciation, rising raw material prices and other unfavorable economic environment, the international market, Hisense Kelon still achieved excellent results, there Hisense Kelon reason is implanted in the operation and management experience and advanced management methods, to strengthen the construction of its own brand overseas, boost the confidence of market parties and strengthen the development of cutting-edge technology products to enable enterprises to gain a sustainable development power.

It was learned that in Africa Hisense Kelon's air conditioner production base was officially put into operation, the base not only as a production base, it is Hisense Kelon an air conditioner in the foreign R & D center. In South Africa, Australia, Southeast Asia, the CIS and other markets, Hisense unveiled by the World Cup, sponsored by the Australian Sharks rugby team, with the Xinhua News Agency, Shanghai World Expo exhibition jointly organized a series of activities to further expand the Hisense brand awareness in overseas markets. Open up channels, over the past year, Hisense and the United States, Europe, Australia, Africa, the Middle East, Southeast Asia, the CIS and other countries or regions join the mainstream of the powerful home appliance channel. On behalf of the enterprise's core competitiveness of the technology research and development, Hisense Kelon in the past year introduced several products with significant cross-age, and further strengthen its own in the refrigerator, air conditioning, leading the field. In 2010, Yung-Sheng refrigerator power consumption is only 0.22 degrees from the launch date of the energy star refrigerator, refrigerator energy efficiency level than domestic saving 60%, compared with Europe's most energy-level A + + + class has power of 33.6%, again breaking the energy created by their own records. Introduction of energy-saving technology may sound is a fresh all-weather energy-saving refrigerators, and preservation of function of the new interpretation, completely solved only in the past, energy-saving fridge fresh "single point" on this global problem, realized from the "single point" to the "full" breakthrough. Hisense main push to create a dual-mode inverter air conditioner freon "high power", "long-term energy-saving" modes, inverter air conditioner completely solved the general lack of high-power-consumption. Hisense Refrigerator Refrigerator 6A, as the subject of advocacy and developing countries, one of the first to launch in the industry 6A products, for the promotion of China's refrigerator industry, product upgrades, with the benchmark significance. Kelon new generation of DC inverter air-conditioned double-efficient air conditioning energy efficiency ratio of 8.05 (the new national standard of 7.2), re-occupation of energy saving and high ground.

In addition, in the domestic market in 2010, Hisense Kelon also made good performance. The PRC, the latest statistics: January to December 2010, Hisense refrigerator and freezer capacity of the sound volume and market share reached 14.12%, ranking the two strong industry; Hisense Kelon air-conditioned air volume and market share, and also stable industry first four. According to results announcements of listed companies in 2010, Hisense Kelon net sales expected to reach 5.7-6.31 billion, an increase of 280%-320%, and the first three quarters of total operating income reached 14.378 billion yuan.