China Household Electrical Appliances Expo and a total growth of China's home appliance industry

Statistics issued by the Ministry of Information Industry said the first half of 2007, China's home appliance business income and stable growth, efficiency improves, total operating income of 249.6 billion yuan, an increase of 12%; to achieve a total profit of 3.6 billion an increase of 513%; an export value of 73.3 billion, up 8%; one, industry profits increased by more than 5 times. In 2007, for the appliance industry, seems to be a good year for the profit of the sharp rebound is in the industry to upgrade and industrial integration among the more determined the pace of China's home appliance industry.

Chinese home appliance industry after 20 years of development, from a weak foundation, the annual output value of only 8.6 billion industry, developed to become second only to the United States and Japan, the annual output value of nearly 5,000 billion yuan, ranking the world the third largest producer of home appliances, the achievements of China's industrial army proud enough to make the world marvel. As of 2005, statistics show that more than 4,000 national appliance industry relatively large home appliances business, professional covering the refrigerator, freezer class, Air Conditioning, washing machine, kitchen household appliances, home appliances and other accessories in 12 major categories; 28 kinds of household appliances production ranks first in the world, including refrigerators, washing machines, air conditioners share of total world output of 34%, 35%, 67%, showing a "world factory" the strength to become China's most famous representative of the World an industry.

But is this seemingly traditional industries, but also is not always smooth sailing, along with internal and external competitive pressure and pain produced, full game, full of competition. OEM way from the earlier to go abroad, become the first to eat crab industry Army in the industry, experience a "Made in China" card, to painstakingly build its own brand in recent years, research and development of core technologies, to go abroad to invest and build factories true "Made in China", China's home appliance industry is undergoing a gradual change in line with the identity of the market of the road. Past two years, very active in the domestic capital market today, home appliance industry has repeatedly staged drama acquisition disputes, for a time the pack after another, this traditional industry is still walking in the front. This is perhaps the leading Chinese home appliance industry to industry, where the Legion Cheats. During this period, organized by the China Household Electrical Appliances Association, "China International Consumer Electronics Show" can be said that China's home appliance industry has witnessed 20 years of development.

1987, the first national household electrical appliances exhibition held in Beijing, which opened the exhibition of China's home appliance industry off the economy to the country 17 provinces, autonomous regions and municipalities for the exhibition of more than 300 home appliance manufacturing group participated in the exhibition business, to meet the current situation was the shortage of home appliance products, the exhibition site also put up a sales counter. By 1992, the China Household Electrical Appliances Association, organized the first national pavilions to participate in Consumer Electronics Show in Cologne, Germany, and decided to hold the preparation in 1993 China (Beijing) International Household Appliances Exhibition. After nearly a year of preparation, something the 1993 show was held as scheduled, from 12 countries and regions, more than 30 foreign exhibitors and more than 200 domestic enterprises to participate in domestic fairs and exhibitions year's technical exchange seminars, trade negotiations orders, new product promotion and other activities are all selected by the major exhibitors and visitors of praise, full four-day exhibition every day, this, and then the rapid development of China's home appliance industry are not unrelated. After that, China (Beijing) International Exhibition to become a household appliance industry in China's foreign exchange program, held every two years. Up until today, were held for the eighth, each show has a new theme, new content, new images and new customers, the exhibition area has been expanded, condensed stage reflects the development of China's home appliance industry focus.

With the "Made in China" shine in the world, Chinese companies began a new round of industrial upgrading, and gradually to the "Made in China" change. Coupled with the gradual deepening of economic globalization, the world is adjusting the industrial structure changes, bear the brunt of household appliances industry.

Life experiences in the Chinese home appliance industry, "China" in the process, famous home appliance companies in China uncovered a wealth of gold, even home appliances in China, National Cheng Kung University has been under the weather is still to high-end strategy, advanced technology to maintain the huge profits. However, with the domestic appliance industry, industrial upgrading and the accelerating pace of industrial convergence, the entire appliance industry shrinking of space technology development, the Chinese home appliance industry will become the center of the world's household electrical appliances, household electrical appliance enterprises to constantly adjust famous business focus has been fully proved that point.

It is understood that well-known global home appliances exhibition - International Consumer Electronics Show in Cologne, Germany, the Chinese appliance increasing number of exhibitors, from the 20th century and the early 90s the first time Chinese appliance Army Cologne exhibition of 12 when Booth, 50 square meters of exhibition area, and now more than 400 companies exhibiting the huge army, together with Hong Kong and China Taiwan's number of exhibitors, total account for the Cologne show as much as half of participating enterprises, the Chinese home appliance industry is worthy of the name become the world's household electrical appliance production centers.

Recently, the China Household Electrical Appliances Association announced, will be China (Beijing) International Consumer Electronics Show in a comprehensive restructuring and integration, the exhibition will move to Shanghai in 2008 and renamed as "China's Household Appliances Expo", and strive to build appliances into a world-class event. For this adjustment, the Chinese director Huo Du Fang Household Electrical Appliances Association, said China's home appliance industry is the most internationally competitive manufacturing industry, one of the Chinese to the world's top home appliance fair, both the Association's objectives, but also the entire industry the common pursuit. Industry Center moved closer to Shanghai, and Shanghai has a strong economic and technological advantage and geographical advantages, the Expo is to create the first choice of home appliances. Exhibition with the China Electronics Enterprises Association and other industry organizations together to jointly promote the development of large and strong child development.
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